How to Start an SEO Consulting Business
Search engine optimization (SEO) is a type of Internet marketing that changes websites so that they rank higher on organic and paid online searches. This dynamic business changes often, and experts must learn new ways of ranking and advertising every year. If you are an SEO expert, then you may consider offering your expertise to other businesses, rather than working for a company. You will need to invest in marketing, education and business organization in order to reap profits from the business. Learn how to start an SEO consulting business. Steps 1 Learn search engine optimization skills. For most people this will take a few years of working with websites, writing articles and analyzing web traffic to gain proficiency. You should have a working knowledge of the following tasks: Identify and analyze keywords. You should be able to identify the keywords that most people will use to search for a product and site. Work with pay-per-click (PPC) advertising like Google ...